Caven.
Miniature chocolates in a box made to be savoured slowly
Caven is a small-batch chocolate gift range. Five minis, each with its own name and its own shape, come in a dark, simple box that lets the chocolate stand out.
- Packaging
- Branding
- Gift experience
[The packs]
[Five flavours]
Each one is named for how it tastes, not what’s in it. Trail, the fifth, is in the group shot at the top.
- Core · Dark
Sweet bitter
Dark chocolate.
- Ember · Orange
Darkness of orange
Orange chocolate.
- Roast · Almond
Roasted almond
Roasted almond chocolate.
- Kernel · Cashew
Enrobed cashews
Cashew chocolate.
- Trail · Fruit & nut
Fruity and nutty
Fruit and nut chocolate.
[Decisions]
- Colour
Dark box, one colour per flavour
The box stays near-black, so the chocolate and the flavour colour stand out.
- Shape
A symbol for each flavour
A circle, triangle, square, arc and four-point star tell the flavours apart without more words.
- Label
One white panel
Brand, flavour and weight sit in one clean panel. The legal text goes on the back.